One of the leading craft distilleries in the United States – Heritage Distilling Holding Company (NASDAQ: CASK) – has recently attracted the attention of the financial community and crypto investors by officially accepting payments in Bitcoin and Dogecoin, while also adding Bitcoin to the company’s reserve asset portfolio according to a newly passed policy.
The first distillery to accept Bitcoin as a strategic asset
In the announcement yesterday,
#Heritage confirmed that it would accept payments in Bitcoin through the direct-to-consumer (DTC) e-commerce platform. Notably, the company also passed a new treasury policy named Cryptocurrency Treasury Reserve Policy, which allows the holding of Bitcoin as part of the company's strategic assets.