Dubai: Emirates NBD’s Liv Bank Launches Crypto Services via Liv X App
Liv, the first and largest digital bank of Emirates NBD in the UAE, has introduced cryptocurrency services through its Liv X app. This new offering allows customers to buy, hold, and sell cryptocurrencies seamlessly.
The initiative is made possible through collaborations with Aquanow, a global virtual asset service provider regulated by VARA, and Zodia Custody, which will handle the custody of digital assets.
A Step Towards Innovation in Crypto Services
Marwan Hadi, Group Head of Retail Banking and Wealth Management at Emirates NBD, commented on the launch:
"We are excited to introduce cryptocurrency services on Liv X in collaboration with Aquanow, providing customers with a secure and convenient way to buy, sell, and trade digital assets. With the UAE leading in crypto adoption, this initiative aligns with Liv’s vision of innovation and excellence."
Dubai’s Growing Crypto Ecosystem and the Crypto Tower Project
Liv’s crypto expansion follows Dubai’s announcement of the Crypto Tower, a 17-story skyscraper set to be completed by 2027. This ambitious project aims to establish Dubai as a global digital finance hub, featuring coworking spaces, research labs, conference areas, and educational facilities dedicated to blockchain and fintech.
As Dubai strengthens its position as a blockchain capital, Liv’s move to offer crypto services reflects a broader strategy of embracing digital assets while ensuring secure and regulated transactions for users.
Recognition of Stablecoins USDC and EURC in Dubai
In parallel, Circle, the issuer of stablecoins USD Coin (USDC) and EURC, has received regulatory recognition from the Dubai Financial Services Authority (DFSA). This approval enables financial institutions and fintech firms operating in the Dubai International Financial Centre (DIFC) to integrate these stablecoins into payments, treasury management, and other financial services.
With these developments, Dubai continues to position itself as a leader in the global digital asset landscape, fostering innovation and trust in the cryptocurrency sector.
#USDC✅ #EURC #DFSA #DIFC