Binance is proud to introduce its new 'Crypto is Better with Binance' content series, spotlighting user experiences and journeys with cryptocurrency worldwide. As millions globally employ crypto daily to empower their finances, this campaign salutes ten of Binance‘s users, illustrating how crypto has positively influenced their lives.
The series comprises short films highlighting these individual journeys spanning Asia, Africa, the Middle East, Europe, and Latin America. Each narrative offers a personal viewpoint on how users have optimally employed crypto and Web3 in unprecedented ways.
Rachel Conlan, Binance's Chief Marketing Officer, elaborates, "This series epitomizes our ongoing efforts to underline the utilized cases that exemplify how Binance's products and services aid people today. These diverse stories represent snapshots of our 165+ million users globally, detailing how they are taking charge of their finances. Content series like this amplify the empowering essence of crypto for everyone in a burgeoning space where billions are yet to explore."
The series will premiere new films every Monday and Thursday starting from November 30. Each film will shed light on the struggles, breakthroughs, and insights shaping these users' unique experiences. Users can access the latest videos on the 'Crypto is Better with Binance' landing page.
As a campaign highlight, a Spot Trading Competition will roll out, ostentatiously boasting over $100,000 in crypto rewards. The competition commences on November 30, 13:00 UTC, and will run until December 18, 23:29 UTC, 2023.