Yield Guild Games (YGG) doesn't throw money at games the way regular investors do. They get their hands dirty, checking out how a game actually works before diving in. They see each game as its own little country, with players, items, and rules that all interact. Understanding this helps them make smart choices for the guild and its players.
So, how do they do it?
First, YGG scouts. When a new game pops up, they don't rush in. Instead, a team watches the game develop, checking things like how many people are playing, how items are shared, and how often people get rewards. They also pay attention to what the game makers say and how they talk to the players. All this gives them a sense of if the game can last.
If a game looks good, YGG starts testing it bit by bit. They put in a little money, some NFTs, or tokens. Then, their players check it out while being watched. This shows YGG how people actually use the game, how fast things get traded, and if the rewards make people want to play without messing up the economy. Doing it this way, they learn a lot without risking too much.
But it's not all about the money. YGG also watches how people act in the game. They teach their players to give comments on how well people work together and what the community feels like, as well as how the guild interact inside the game. Games where people help each other do better and are more likely to last. Games with bad vibes, however, can mess things up fast.
YGG also tries to guess what might happen in the future. They run plans to see how different moves could impact the game's economy. They guess what could occur if lots of new players join, if old players leave, or if the items change. This helps them see risks coming and make good choices.
SubDAOs are super important here. These groups work on their own in different areas or game communities. Their players share what they see on the ground. This local info helps YGG notice things that might be different in certain cultures or where the internet isn't as good.
YGG is all about getting comments and improving. Players and watchers send in what they see every day or week. This gets put into reports for the leaders. If things look bad, YGG can change its plans fast. They might move NFTs around, change rewards, or stop putting in new stuff for a bit. Being fast is key to cutting losses.
The YGG vault system helps manage risk. By pooling stuff together and controlling how rewards are handed out, YGG can keep experiments out of the main treasury. This lets them test lots of games at once without risking everything. Each vault is like a sandbox where they can get facts, try new ideas, and reward players safely.
YGG also talks to the game makers. By being open, the comments from players and SubDAOs can help improve the game. The makers might change rewards, items, or how the game is played based on what YGG says. This helps keep the game going and makes sure everyone is working towards the same goals.
YGG also thinks about how useful items are over time. They look at if NFTs, characters, and land can be used in different ways in the game. Items that stay valuable even when the game changes are the best. This helps YGG keep its portfolio strong.
Finally, YGG learns from every test. Each new game teaches them something about risk, chances, and how players behave. These thoughts are shared across all the teams, creating a culture of learning. This helps YGG grow carefully while taking care of its players and making sure things last.
Basically, Yield Guild Games is careful about how they invest in games. They watch closely, test things slowly, guess what might happen, use local info, and keep improving. This mix of money smarts, understanding people, and game theory helps them keep things safe and build successful gaming communities. For a gaming group that's spread out, this turns trying new things into a real strength.
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