ETHTreasuryStrategy

Ethereum slipped about 2% on Friday, but the bigger story came from SharpLink Gaming. The company revealed quarterly losses of $103 million—yes, nine figures in red ink—despite stacking its Ethereum treasury to an eye-popping 728,000 $ETH , valued at more than $3.2 billion.
SharpLink Gaming boosted its Ethereum treasury to 728,000 ETH ($3.2B), staking most of it, but still reported $103M in quarterly losses due to non-cash impairments and revenue declines.Accounting rules forced SharpLink to log an $87.8M paper loss when ETH briefly dipped to $2,300, despite not selling any of its liquid-staked assets.Ethereum slipped under $4,500, with liquidations topping $169M; support sits near $4,100, while a reclaim of $4,868 ATH could quickly open the path toward $5,000.
SharpLink pivoted into Ethereum earlier this year, moving “nearly all” of its holdings into staking operations. That strategy has already earned the firm 1,326 $ETH in rewards. Co-CEO Joseph Chalom defended the approach, saying they’ve raised significant capital and scaled their holdings “in a highly accretive manner.” Still, Wall Street wasn’t impressed—shares tanked 15% after the report, closing Friday at $19.85.

Ethereum Price Outlook
Meanwhile, $ETH itself has been under pressure. The coin slipped below the $4,500 support line after failing to hold $4,700. That move triggered about $169 million in liquidations, with longs taking the brunt of the hit—roughly $130 million washed out in 24 hours.
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1. Current Market Pulse
$ETH is trading around $4,400, having rallied sharply in the past week. It’s just below its all-time high (~$4,865) from November 2021 which means the momentum is undeniable.
This revival is being fueled by strong institutional demand, including inflows into ETH-focused ETFs, and growing adoption among corporate treasuries.MarketWatchAxios
2. What’s Powering the Rally
Regulatory tailwinds: The Genius Act, which regulates stablecoins, has buttressed confidence since most stablecoins operate on Ethereum.ReutersMarketWatchInstitutional move-in: Companies like Bitmine and Sharplink are stacking ETH. Meanwhile, ETH ETFs (BlackRock, Fidelity) are drawing significant inflows.AxiosCryptonewsMacro environment: Softer-than-expected inflation increases the chances of a September Fed rate cut boosting crypto and other risk assets.
3. Technical Momentum & Profit-Taking Signals
Technically, Ethereum is looking strong:
RSI and MACD remain in bullish territory.IndiatimesMarketWatchCharts show ETH has broken out of an 8-year consolidation pattern (ETH/BTC triangle), which many see as a technical breakout of historic proportions.CryptonewsPrice remains well above major EMAs (20/50/100/200), signaling bullish structure.CryptoNewsBitget
That said, there are early warning signs: The “7 Siblings” whale group recently dumped $88M worth of ETH (~19,461 ETH), suggesting some profit-taking.Cryptonews
4. Price Targets & Analyst Outlooks
Here’s what the analysts suggest:
Near-term upside: Breaking above $4,326 could pave the way to $4,563, and potentially up to $5,314–$5,986.IndiatimesInstitutional forecasts: Standard Chartered now projects ETH could reach $7,500 by end-2025, and even $25,000 by 2028, supported by of growing stablecoin usage and staking demand.ReutersCommunity optimism: Some see sights set even higher like $8,000 driven by new innovations in Ethereum’s ecosystem.IndiatimesQ4 Bullishness: Another outlook puts ETH at $7,000 by Q4 2025, citing institutional craze and ETF demand.Indiatimes
5. Areas to Watch (with Caution)
Profit-taking risk: The whale selling hints at possible short-term pullbacks or at least consolidation.Resistance ahead: Breaking through $4,600+ is key. Momentum is strong, but hesitation may happen.Macroe volatility: Any shifts in Fed policy, regulation, or global markets could change the outlook fast.
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