The search for sustainable yield in crypto has always come with trade-offs. Traditional DeFi often promised double-digit returns, but with those returns came fragility—volatile markets, hidden risks, and countless rug pulls. On the other side, centralized finance offered stability but demanded trust in opaque custodians. BounceBit was built to bridge this divide. By combining the transparency of DeFi with the compliance and security of CeFi, BounceBit introduces a CeDeFi ecosystem designed to unlock yield opportunities that Bitcoin holders and Web3 users have long been waiting for.
At the center of this ecosystem is BounceBit Prime, the flagship product that allows users to access institutional-grade yield strategies in a fully on-chain environment. Through tokenized assets known as Liquidity Custody Tokens (LCTs) like BBTC and BBUSD, users can restake Bitcoin, earn yield on stable assets, and even access strategies such as arbitrage or derivatives trading through BounceBit’s native DeFi modules like BitSwap. This design lowers the barrier to sophisticated investment strategies while ensuring that users retain transparency and control over their assets.
Security and scalability form the backbone of the Prime ecosystem. BounceBit relies on a dual-token proof-of-stake model that uses both Bitcoin and $BB, its native token, to secure the network. The result is a system where Bitcoin’s stability is paired with the flexibility of $BB, ensuring validators, stakers, and everyday users all play a role in maintaining the chain’s integrity. With over 1 billion $BB tokens in total supply, the token serves as more than just a staking asset—it is the fuel for governance, transaction fees, and ecosystem rewards. In doing so, it becomes the bridge connecting Bitcoin to the wider world of decentralized finance.
The momentum behind $BB was clear from the moment it entered the market. Launched through Binance Launchpool in 2024, the token drew significant global attention, with trading volumes soaring past hundreds of millions in its first days. That enthusiasm reflected not just hype but confidence in BounceBit’s vision—a recognition that Bitcoin’s untapped potential could finally be harnessed for yield without sacrificing safety or compliance.
Beyond yield, BounceBit has built BounceClub, a layer of applications and tools that let users customize their Web3 journey. Here, financial infrastructure meets creativity. Users can issue Meme coins, explore GameFi experiences, or experiment with AI-powered plugins, all while staying connected to the broader Prime ecosystem. This combination of financial products and cultural applications makes BounceBit more than a yield protocol—it is a platform for innovation, where value flows seamlessly between serious institutional-grade strategies and community-driven projects.
Looking ahead, BounceBit aims to expand Prime into even more tokenized real-world assets and refine yield strategies with advanced automation and AI optimization. By doing so, it will not only enhance returns but also open the door for millions of retail users to access the kind of yield opportunities once reserved for institutions. In this way, $BB becomes more than just a token—it is the key to unlocking a Bitcoin-powered financial future.
