Simply placing a token in a public company's treasury does n | santiagoroel on Binance Square

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Simply placing a token in a public company's treasury does not inherently make it a more valuable asset

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"Nothing is more powerful than an idea whose time has come.” We've reached a point in the development of this technology where businesses will start implementing crypto to remain competitive - just like they did with the Internet not too long ago Adopt, or die. So far this technology has not been relatable for most because it's not embedded in their daily workflow The Internet had this same problem up until the early 2000s before email came around and made the Internet pervasive Stablecoins are the killer product. They are borderless, programmable and convenient A skeptical reader might say, "so if they are truly that 0 to 1, why haven't we had our "email" moment? Failed go to market. What do you mean? While crypto is a natural extension pack of the Internet, it is a transformational piece of technology that requires users to learn a variety of concepts to get initiated and use this tech We expect users to learn - and learn quickly or face the consequences Crypto - like the best technology - should be invisible The underlying product is great but the interphase is broken. Users only see one narrow use case today: the casino In order for transformational tech to be adopted we must invert. We must go where users are - not expect them to come en masse because of ideology, curiosity, or pure speculation We must make crypto invisible to the end user. They won't see crypto but they will feel it. The best part of all of this is that it is fixable. We can inject crypto into traditional businesses and make them more efficient. We won't tell you. We will show you. We can cut costs, enable new product lines, and serve otherwise uneconomical segments This is not an idea. It is happening The tech is ready The time is right One. Billion. Users. Invert

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"Nothing is more powerful than an idea whose time has come.” We've come a point in the development of this technology where businesses will start implementing crypto to remain competitive - just like they did with the Internet not too long ago So far this technology has not been relatable for most because it's not embedded in their daily workflow The Internet had this same problem up until the early 2000s before email came around and made the Internet pervasive Stablecoins are the killer product. They are borderless, programmable and convenient So if they are truly that 0 to 1, why haven't we had our "email moment" Failed go to market. While crypto is a natural extension pack of the Internet, it is transformational tech that requires users to learn a variety of concepts to get initiated and use this tech the product is great but the interphase is broken - users only see one narrow use today: the casino In order for transformational tech to be adopted we must invert. We must go where users are - not expect them to come en masse because of ideology, curiosity, or pure speculation The best part of all of this is that it is fixable. We can inject crypto into traditional businesses and make them more efficient. We won't tell you. We will show you. We can cut costs, enable new product lines, and serve otherwise uneconomical segments This is not an idea. It is happening The tech is ready The time is right One. Billion. Users. Invert

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.@circle IPO is a win for the crypto industry. More crypto companies going public = more visibility on profitability and legitimacy of crypto Long stablecoin thesis - the Trojan horse of crypto This is just the start In the next decade most companies in the SP500 will be crypto-enabled and the index will have more crypto-native ones Onwards 🫡 Congrats @jerallaire and team

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We’re looking for a killer growth marketer to lead all things user acquisition and retention for our first set of acquisitions in Latin America at @inversion_cap . The monumental task here is to onboard millions of users we have access to that have resisted fintech apps and are still cash heavy. They have limited or no access to credit. We will do better and improve their lives because access to credit is the lifeblood of livelihood and economic growth. Core to our playbook is leveraging stablecoins. If I need to explain why or how then this role is not for you. If you obsess about user behavior, unit economics, and delivering extreme value to users, then this is your opportunity to touch the lives of hundreds of millions who have been neglected and unbanked. For this role you need to have played a crucial role in scaling companies we admire in Latin America. We will be posting a job description on our site soon.

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Big thanks to @10ampro (@holdmybirra) for the insightful write-up on Inversion These OGs truly understand the crypto landscape in Latin America - any why the region is primed for stablecoin adoption But the real question is: why it hasn't happened yet? Invert, always invert

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