in crypto, we assume people have time

but the truth is: they don’t

they’re not going to read a 2,000 blog post, dig through docs or watch a 15 minutes explainer video just to figure out how an app works

if onboarding takes too long, they’ll bounce

if value prop isn’t clear instantly, they’ll move on

if UX feels hard, they’ll never come back

we should learn to respect people's time