This is the first time I’ve felt inclined to make retail-friendly crypto content on TikTok

All retail-facing content is either:

- Corporate brands posting polished commercials

- “Crypto gurus” promoting memecoins & get rich quick crap

Every single person has a “crypto story”

They or their friends bought a crypto early and sold it, got scammed, their uncle is rich from it, etc

And there’s little to no content today that actually educates them in an approachable and relatable way to why Bitcoin/crypto matters

Murad’s content has been pretty inspiring but the shilling of SPX at the end ruins the point of the videos

I think crypto twitter is still incredibly useful - but serves a different purpose and is not retail friendly at all

It might be time to experiment with TikTok a bit and see how it goes