The 3 main ‘problems’ for $LINK are:

- people don’t understand Chainlink and its potential. The main share of crypto investors don’t understand that it’s taking the market share away from quite some other crypto projects.

- the LINK token is not ‘useful’ for retail (like the tokens of e.g. L1s) but it’s useful for businesses institutions. If it’s not useful for retail investors it’s often ignored.

- the progress of Chainlink is not clear to the public. A lot of stuff happens behind closed doors on the highest level possible, and the players involved are not the ones that move fast. Also, their marketing is very objective and technical-focused, not hype focused to pump the token.