According to ChainCatcher, Brazilian public company Méliuz announced an investment of $28.4 million to acquire 274.52 Bitcoins at an average price of $101,703 each. This move makes it the first publicly listed company in South America to establish a Bitcoin reserve, with the company's stock price rising by 26% in a single day.
The company stated that this investment aims to create higher returns for shareholders by increasing the amount of Bitcoin held per share. Analysts pointed out that Méliuz is emulating the Bitcoin investment strategy of the U.S. company Strategy to address operational pressures in Brazil's high-interest-rate environment.
The Brazilian digital asset market is developing rapidly, with the most cryptocurrency ETFs in the region. Market observers believe that public companies allocating Bitcoin assets is becoming a global trend, but whether this strategic transformation can continue to create value will require time to verify.
