唐华斑竹
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"A diamond is forever, a single one is everlasting" I Do announces bankruptcy? Owes 20,000 and can't pay, industry insiders: this is just the beginning
"A diamond is forever, a single one is everlasting," this widely known slogan once led countless people to willingly spend large sums on diamond rings. But by 2023, with the parent company of the well-known diamond ring brand IDo filing for bankruptcy, people suddenly realized that the diamond market has changed dramatically.
Two years from now, De Beers' inventory in the UK has reached 14.6 billion yuan, a record high since 2008, forcing multiple price cuts and promotions; the second largest diamond dealer in the US, WD, has gone bankrupt, and over 20,000 diamond workers in Surat, India, are unemployed.
Why has the once-thriving diamond industry fallen into decline?
Two years from now, De Beers' inventory in the UK has reached 14.6 billion yuan, a record high since 2008, forcing multiple price cuts and promotions; the second largest diamond dealer in the US, WD, has gone bankrupt, and over 20,000 diamond workers in Surat, India, are unemployed.
Why has the once-thriving diamond industry fallen into decline?
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