Nasdaq

Nasdaq-listed Webus to transform fragmented loyalty systems with XRP-powered real-time exchange.
Loyalty points are worth billions, but most never leave the accounts they’re earned in.
Webus International, an XRP-focused treasury company, wants to change that.
Last week, the Nasdaq-listed firm announced plans for a tokenized travel-reward exchange powered by the XRP stablecoin system.
According to the press statement, the Singapore-based firm is targeting the global loyalty market, one of the most inefficient segments in consumer finance.
The hidden cost of trapped rewards
Every year, travelers earn hundreds of billions in loyalty credits across airlines, hotels, and mobility apps.
Yet, Hatem Kemali, co-founder of digital-rewards platform Resal, estimates that more than $100 billion of those points go unredeemed.
According to him, this situation tends to happen because the “Points are trapped in broken, fragmented systems. Hard to track. Hard to combine. Hard to spend.”
He added:
“Traditionally, loyalty points were earned after a purchase and redeemed in limited ways. But consumer expectations have changed today, people want to use loyalty like money, not just for discounts.”
That friction defines the opportunity Webus hopes to capture. Its platform will let users exchange and redeem points across multiple brands in real time, settling value through XRP-based stablecoin payments rather than opaque accounting ledgers.
Turning loyalty into liquid value
Traditional reward networks operate like closed economies. A traveler might hold miles with Emirates, hotel points with Marriott, and ride credits with Grab, but none of these systems communicate.
Webus’ blockchain framework tokenizes those balances and connects them through XRP’s system by allowing instant conversion between brands and regions without currency risk or manual reconciliation.
Nan Zheng, CEO of Webus, said:
“By integrating XRP stablecoin settlement, we aim to bring real-time, low-cost, and transparent value conversion to the travel rewards ecosystem.”
While the firm has not offered further explanations on the specific stablecoins or the role of XRP in this system, one can infer that the XRP Ledger (XRPL) would play a central role in the initiative.
In such situations, Ripple’s RLUSD stablecoin with $XRP would act as a bridge asset, allowing Webus to route settlements across RippleNet’s existing corridors.
This move would move value in seconds instead of the days typical of bank-based clearing. At the same time, the firm will be able to cut costs, improve liquidity, and give consumers “cash-like” control of their loyalty balances.
Why Ripple’s tech fits the job
Ripple’s core settlement stack was built to address exactly this kind of multi-currency congestion.
Its network allows institutions to move funds instantly without pre-funded accounts, using XRP to bridge between local currencies. That design, which has long been used in cross-border banking, can now provide a ready-made backbone for loyalty conversion.
Stablecoin integration also aligns with Ripple’s broader push into real-world asset tokenization. Introduced last year, RLUSD gives enterprises a US dollar-denominated settlement option natively compatible with the XRPL.
For Webus, that means stable, regulated liquidity; for Ripple, it marks another step in expanding XRP’s utility beyond institutional payments into consumer-facing ecosystems.
If successful, Webus could show how stablecoins solve real-world problems outside trading desks.
Instead of chasing speculative yields, $XRP and RLUSD would quietly power the value exchange behind everyday transactions, turning loyalty points into a universal micro-currency for travel.
#XRP #ETF #NASDAQ

The meme cryptocurrency Dogecoin is preparing for a major leap into the world of high finance. House of Doge, the commercial arm of the Dogecoin Foundation, has announced plans to go public on Nasdaq through a merger with Brag House Holdings, a Gen Z–focused gaming and digital engagement company. This move could transform Dogecoin into a legitimate Wall Street asset and accelerate its adoption among institutions and retail investors alike.

House of Doge and Brag House Join Forces in Reverse Merger
According to an official press release, Brag House Holdings, Inc. (NASDAQ: TBH) will acquire House of Doge through a reverse takeover, in which a private company acquires a publicly traded one. The goal is to create a publicly listed entity that unites cryptocurrency, gaming, digital media, and finance under one roof.
The boards of both companies have unanimously approved the merger, aiming to promote wider adoption of Dogecoin and encourage institutional involvement.
The new company will operate across industries that appeal to younger audiences — gaming, sports, social media, and payments. Its revenue streams will include advanced payment systems, data licensing, and global treasury operations. Notably, the firm plans to retain a large amount of DOGE tokens as part of its long-term financial strategy.
The project is backed by over $50 million in investment capital and holds 837 million DOGE tokens, with the goal of building a scalable, yield-generating Dogecoin economy.

“Dogecoin Is Evolving from a Community to an Institution,” Says CEO
House of Doge CEO Marco Margiotta described the merger with Brag House as a natural step forward:
“What began as a community-driven project has evolved into an institutional-grade infrastructure engine.

Going public opens the door to greater innovation, investment, and global participation in Dogecoin’s future.”
Brag House CEO Lavell Juan Malloy II added that integrating Dogecoin into Gen Z culture through college campuses, esports, and gaming could create multi-billion-dollar opportunities for both shareholders and the wider crypto community.
The merger follows a series of strategic alliances that have strengthened House of Doge’s position in institutional finance. These include partnerships with CleanCore Solutions, Robinhood, and 21Shares.

Notably, CleanCore has already reported over $20 million in profits from its DOGE treasury and aims to increase its holdings to 1 billion tokens.

DOGE Gains Momentum Ahead of Nasdaq Launch
Beyond its expansion onto Wall Street, Dogecoin’s core technology continues to evolve. The network recently introduced the Cardinals Index Node upgrade, improving data validation and transaction efficiency.
At the same time, momentum around DOGE ETFs is building rapidly. REX-Osprey recently launched the first U.S.-listed Dogecoin ETF, which has already recorded over $30 million in trading volume after its debut.
Meanwhile, the 21Shares DOGE ETF has been listed with the Depository Trust & Clearing Corporation (DTCC) — a key step toward a full-scale market launch. Analysts believe these developments could attract significant institutional capital as adoption continues to rise.

Summary
Dogecoin is no longer just an internet meme. The House of Doge–Brag House merger paves the way for Dogecoin’s official entry into Nasdaq, marking a milestone that brings it closer to traditional finance and large-scale investment.

Backed by $50 million in capital, ongoing technology upgrades, and growing demand for DOGE ETFs, Dogecoin is rapidly evolving into a serious player on Wall Street.


#Dogecoin‬⁩ , #NASDAQ , #WallStreet , #etf , #doge⚡

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Global markets faced a sharp downturn today as over $1.2 trillion in market capitalization was wiped out from major U.S. equities. 📉

Tech heavyweights like Apple (AAPL), Amazon (AMZN), Microsoft (MSFT), and NVIDIA (NVDA) led the decline, dragging the NASDAQ and S&P 500 deeper into the red. Sectors across technology, industrials, and finance saw widespread selling pressure, signaling growing investor anxiety over interest rate policies, slowing growth, and geopolitical risks.

Despite the sell-off, analysts suggest that liquidity rotations into Bitcoin ($BTC ) and hard assets may intensify if macro uncertainty persists — as digital assets increasingly serve as an alternative hedge.

The red sea on Wall Street today is a reminder: volatility is back, and risk management is king. ⚡

#StockMarket #bitcoin #BTC #NASDAQ #S&P500

This marks a major bullish indicator for stocks, crypto, and commodities, as lower interest rates typically boost risk-on assets.

📈 Market Outlook:

Lower rates → Cheaper borrowing → Increased liquidity

Likely positive impact on $BTC , $ETH , and #NASDAQ

Watch for renewed bullish momentum across markets

#FOMC #FederalReserve #CryptoMarket #Bullish