Today we invested in multiple Kaito Genesis NFTs as part of our long-term goal of being an active Kaito contributor with Yap Strategy.
We will continue to buy and stake sKAITO, NFTs and earn yaps in order to better support our clients & ecosystems with mindshare campaigns, acceleration and much more 🔥
New Blockster feature "Top X Marketing Agencies for Your Web3 Project" about Lunar Strategy, read the full article: https://blockster.com/top-x-marketing-agencies-for-your-web3-project
How can AI enhance your Web3 marketing? I discuss, data driven decisions, enhancing efficiency and leverage AI for brainstorming. Read my latest op-ed in Crypto Slate. $ETH $BNB full article: https://cryptoslate.com/op-ed-how-can-ai-supercharge-your-web3-marketing/
A lot of crypto companies will have to move towards a software-as-a-service model in order to start generating recurring revenue. This is also in the best interest of the community because crypto companies will have more funds to use to grow and innovate.
As web3 projects continue to thrive and gain momentum, selecting the right PR agency becomes crucial for effectively communicating your message"
We are happy to be featured as the leading agency in theKollab latest article. https://thekollab.io/agencies/best-web3-pr-agencies-to-work-with-in-2023/
Do you get 0 results with your marketing? In most cases, this is because projects got no strategy. They shoot random marketing activities everywhere. Stop wasting your budget, and get yourself a strategy before you start the next campaign
Before every partnership we have, we start with strategy workshops. In this thread, I will go into marketing strategy alpha.
Goal: Revenue is the ultimate goal for any company, but short-term objectives like credibility building, customer engagement, and new followers are equally important.
These milestones track progress in your marketing plan. Strategy is the ideology, planning is how you reach your goals.
Investor/community persona: Get to know your ideal investor or community member inside out. Understand where they spend their time and choose marketing channels that align with their preferences. For example, if your project is a game, target passionate gamers.
Highlight how your product enhances the lives of your investor or community members. Personal connection is key.
Your message should effectively showcase the benefits and unique features of your project, resonating with your specific target audience. Differentiation is crucial in capturing attention. Stand out from the crowd!·
Budget: Your marketing budget depends on several factors, such as the number of channels you choose, your specific targets, and your overall approach.
Are you hoping for organic virality? Are you planning a strategic mix of various channels? Determine your budget accordingly. Remember, investing wisely yields the best results.
Marketing Channels: Even the most compelling message and strategy need the right channels to amplify their reach. Consider your target audience and identify the platforms
We at Lunar are a web3 native marketing agency helping genuine projects with the go-to-market strategy to authority building, public relations and web3 growth initiatives.
COMBINE COMPETITOR DATA WITH AI TO GROW YOUR WEB3 PROJECT
In the ever-growing world of technology, businesses must stay competitive to sustain themselves. That said, in the dynamic, decentralized, and democratized version of the internet - the Web3 - the competition will be stiffer. As businesses have access to more diverse data sources, everyone will keep a watch on their competitors.
It’s the right time to leverage the potential of emerging technologies like AI. Data being the king, it makes sense to extract and analyze the competitor's information using robust AI tools to stay ahead in the Web3 race. In this article, I talk about how you can tap the power of AI and combine it with your competitor data to arrive at meaningful business outcomes.
Read the full article: https://www.lunarstrategy.com/article/combine-competitor-data-with-ai-to-grow-your-web3-project
What is the difference between a PR agency and a marketing agency? Marketing is focused on growing and selling a specific project, whereas PR focuses on maintaining a positive reputation for a company.