PENGU price is having a big day; it’s up nearly 16% and trading around $0.04341. That makes it the second-best performing token in the market over the past day, according to CoinMarketCap.
Trading volume has almost doubled too, jumping by 95%, which shows there’s growing interest from both everyday traders and bigger players. A mix of ETF news, fresh listings, and brand partnerships is behind the surge.
The main spark? On July 21, 2025, the SEC began reviewing a new ETF proposal from Canary Capital. This one’s unique; it’s designed to hold mostly PENGU tokens (about 80–95%) with the rest in Pudgy Penguins NFTs. The filing went through the CBOE exchange under the 19B-4 rule.
Analysts like Muro say this ETF could put PENGU on the radar for more serious, long-term investors. If it gets the green light, it would be one of the first ETFs to combine a meme coin with NFTs in a regulated format. That’s already stirred up excitement, leading to more buying activity across both spot and futures markets.
Derivatives and Exchange Listings Add Fuel to PENGU Rally
Binance Futures launched PENGU/USDC perpetual contracts with up to 75x leverage on July 23. The addition expanded opportunities for leveraged exposure, leading to a rise in speculative activity. According to CryptoNews, large players have accumulated over 200 million Pudgy Penguins (PENGU) since early July.
Gemini’s listing of the token on July 22 also contributed to increased spot market activity, especially among U.S. retail users.
Daily trading volume jumped to $2.79 billion, up nearly 92% compared to the previous day. The combination of high-leverage trading and new exchange accessibility has created short-term upward pressure on price.
Moreover, expert analyst Fuel on X (formerly Twitter) described PENGU as “the hottest meme coin in crypto,” pointing to both social reach and corporate integrations. The tweet emphasized PENGU’s mascot visibility, which has generated over 180 billion views across platforms and helped sell millions of Pudgy Penguins toys globally.
The project’s exposure now spans across multiple industries, including collaborations with NASCAR, PEZ, and Sotheby’s.
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$PENGU is the hottest meme coin in crypto, with massive potential still untapped at a $2.6B market cap. Here’s why it’s an obvious play:– Universal Appeal:Adorable, normie-friendly mascot with 180B+ social media views, millions of toys sold, and a global fanbase dominating… pic.twitter.com/g1WXW7qSc0
— Fuel (@fuelkek) July 23, 2025
According to Fuel, the brand also maintains advisory ties with U.S. government bodies, suggesting a broader Web3 onboarding strategy that targets general audiences. The account argued that a $20 billion valuation for PENGU would still trail DOGE’s $75 billion peak, implying room for growth based on branding alone.
Pudgy Penguins Price Chart Signals Remain Bullish
On the 4H chart, PENGU price maintains a bullish market structure with two recent breaks of structure (BOS) at $0.039 and $0.042.
Source: TradingView
Price continues to form higher highs and higher lows, confirming an upward trend. A key demand zone between $0.0300 and $0.0325 has acted as the base for the current rally.
The 30-period exponential moving average (EMA), currently at $0.0370, provides dynamic support. Price also respects an ascending trendline, which has held since the initial breakout.
If PENGU price holds above both the trendline and the EMA, the price is expected to retest the $0.0442 level. A breakout above that zone could push the token toward the $0.046 to $0.050 range.
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The post Here’s Why Pudgy Penguin (PENGU) Price Is Pumping Today appeared first on CaptainAltcoin.
