TLDR:

  • Figma reveals $70M Bitcoin ETF position in pre-IPO SEC filing.

  • The company plans to expand its Bitcoin ETF exposure over time.

  • Figma is authorized to issue Blockchain Common Stock for future use.

  • Crypto strategy may appeal to both tech investors and institutions.

Figma has taken a notable step toward integrating digital assets into its financial framework as it prepares for its initial public offering. 

The company disclosed a $70 million position in Bitcoin ETFs and indicated plans to expand this exposure. In addition, Figma has obtained authorization to issue Blockchain Common Stock, signaling a long-term commitment to crypto-native capabilities. 

These developments come as the firm officially launched its IPO roadshow, targeting a listing on the New York Stock Exchange under the ticker symbol “FIG.” The offering includes both new and existing shares, with a price range set between $25 and $28.

Figma Bitcoin ETF Holdings Highlight Institutional Adoption

According to Figma’s recent SEC filing, the company holds a sizable stake in Bitcoin exchange-traded funds. This positions it among the first tech firms to make such holdings public in pre-IPO disclosures. 

The firm’s intention to increase this position further strengthens the narrative around institutional interest in Bitcoin.

Industry observers have pointed out that Figma’s crypto exposure may appeal to a broader group of investors. Wu Blockchain reported the disclosure and noted its relevance to ongoing conversations around traditional finance embracing digital assets.

Figma has filed an IPO application with the U.S. SEC with a fully diluted valuation of up to $16.5 billion. The company disclosed it holds around $70 million in Bitcoin ETFs and plans to increase its holdings. It is also authorized to issue Blockchain Common Stock.…

— Wu Blockchain (@WuBlockchain) July 22, 2025

In addition to its ETF exposure, Figma confirmed that it is authorized to issue Blockchain Common Stock. While the company has not detailed specific use cases, the inclusion of blockchain-enabled equity options could provide flexibility for future tokenization strategies or decentralized governance features.

The move reflects an emerging trend in which tech companies prepare for deeper integration with blockchain-based infrastructure. It may also indicate long-term planning for potential applications in Web3 or enterprise crypto networks.

IPO Structure and Market Positioning

Figma’s proposed IPO includes 12.47 million shares offered by the company and an additional 24.64 million shares from existing shareholders. Underwriters will also have the option to purchase up to 5.54 million more shares to cover over-allotments. 

Major financial institutions, including Morgan Stanley, Goldman Sachs, and J.P. Morgan, are acting as lead book-runners for the offering.

The combination of traditional financial backing and crypto asset exposure presents a hybrid approach to capital markets. This strategy may attract both conventional institutional investors and those with interests in digital assets.

The crypto investment community has responded positively to Figma’s filings. Alva, an automated analytics platform, described the disclosure as a potential catalyst for broader institutional engagement with Bitcoin. 

The move may also encourage other technology firms to explore similar asset strategies.

Figma’s IPO developments occur against a backdrop of increasing acceptance of digital assets within regulated environments. Its inclusion of Bitcoin ETFs and blockchain-based equity instruments may set a precedent for other firms preparing to enter public markets with crypto-aligned strategies.

 

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