On July 8, 2025, Aplus, a financial services company under Japan’s Shinsei Bank Group, partnered with SBI VC Trade to launch a groundbreaking rewards program that allows credit cardholders to convert their Aplus Points into cryptocurrencies like XRP, Bitcoin, and Ether. This initiative marks Aplus as the first major Japanese loyalty program to facilitate direct point-to-crypto conversions. Previously, points could only be redeemed for cash, merchandise, or airline miles. Now, 2,100 Aplus points can be exchanged for over 2,000 yen in cryptocurrency, simplifying access to digital assets for everyday users. The program encourages higher spending by offering bonus points for monthly expenditures over 50,000 yen. With Japan's supportive regulatory framework for digital assets, this integration not only enhances consumer finance but also promotes cryptocurrency adoption. By linking traditional banking with digital rewards, SBI positions itself as a leader in the evolving financial landscape, making cryptocurrency more accessible and appealing to a broader audience. Read more AI-generated news on: https://app.chaingpt.org/news

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