Japan’s Metaplanet has expanded its massive Bitcoin bet, purchasing another 797 BTC for roughly $93.6 million, according to CEO Simon Gerovich. This fresh acquisition, made at an average price of $117,451 per coin, brings Metaplanet’s total Bitcoin stash to an impressive 16,352 BTC, worth over $1.9 billion at current market prices.

Japanese Firm Doubles Down as BTC Nears Record Highs

While many corporates tread carefully around digital assets, Metaplanet is taking bold strides inspired by a clear conviction in Bitcoin’s long-term future. CEO Gerovich reaffirmed that the company’s aggressive Bitcoin strategy is a deliberate move to hedge against inflation and position Metaplanet as a pioneer of the “future of money.”

“We don’t see this as a gamble,” Gerovich stated previously. “We believe Bitcoin is here to stay, and we want to be ahead of the curve.”

Metaplanet’s willingness to keep buying at high price levels stands out. Their latest buy at $117,451 per BTC is significantly higher than their overall average purchase price of $100,191, yet the company shows no sign of backing down.

MicroStrategy of Asia? Metaplanet’s Bold Play Turns Heads

This strategy echoes MicroStrategy, the US tech firm that transformed its balance sheet with billions in BTC holdings. By pushing deeper into crypto, Metaplanet is shifting its core image from iGaming and affiliate software to a heavy Bitcoin treasury play — a move still rare among listed companies in Asia.

Experts point to Japan’s progressive regulatory environment as a key enabler. Clear crypto laws mean firms like Metaplanet can acquire and hold Bitcoin without fear of abrupt policy changes. This regulatory certainty sets Japan apart in Asia’s crypto landscape.

What’s Next for Metaplanet and Its Shareholders?

Metaplanet’s stock closed up 17.15% last Friday after news of its earlier 10,000 BTC purchase broke, showing how shareholders are rewarding the bold pivot. While Bitcoin’s volatility means the road ahead may not be smooth, Metaplanet’s leadership insists its commitment is built on a patient, long-term vision.

By adding nearly $50 million more in BTC even at elevated levels, Metaplanet signals it is ready to weather price swings in pursuit of outsized returns. For now, the message to the market is clear: Japan’s crypto playbook is open, and Metaplanet wants to lead.

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