• DDC partners with Animoca Brands to manage a Bitcoin yield strategy with up to $100 million in BTC allocation.

  • A new council will guide DDC's Bitcoin treasury plans and support long term digital asset strategies for the company.

  • DDC plans to grow its Bitcoin reserve while continuing to expand its food business across Asia and North America.

DDC Enterprise Limited has entered into a non-binding agreement with Animoca Brands to develop a Bitcoin-based yield strategy. Under the terms, Animoca Brands may allocate up to $100 million in Bitcoin to support DDC’s treasury operations. The initiative is structured to allow both companies flexibility while aiming for long-term execution. The move marks a shift toward using Bitcoin as a core financial tool within corporate structures.

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The companies plan to create a model for digital asset integration that other public firms can adopt. DDC will lead the strategy design and execution. This includes overseeing risk management and optimizing asset performance. Animoca Brands will support the strategy with its blockchain expertise and resources. Together, they aim to demonstrate how Bitcoin can serve as a productive treasury asset. Meanwhile, Animoca is eyeing a public listing in the United States.

Formation of Bitcoin Visionary Council

As part of the partnership, DDC has launched a Bitcoin Visionary Council. The group will guide the company’s asset strategy and governance standards. A senior executive from Animoca Brands will join the council to provide strategic insight. The council will focus on risk controls, yield generation, and long-term asset use.

This advisory body is designed to support transparency and align with emerging industry practices. DDC expects the council to play a key role in its treasury planning. It will also advise on compliance and security standards related to digital assets. The council will influence how DDC integrates Bitcoin into its broader financial operations.

Bitcoin as a Core Reserve Asset

DDC began building its Bitcoin treasury in May with a starting balance of 138 BTC. The company plans to increase this significantly. It has outlined a long-term goal of acquiring up to 5,000 BTC. The current agreement with Animoca Brands supports this strategy.

Recent fundraising activities raised over $500 million, partly to fund Bitcoin acquisitions. These include a $300 million convertible note and equity-based financing. DDC intends to use these funds alongside Animoca’s support to build a more robust treasury. The company views Bitcoin as a long-term store of value and strategic reserve.

Maintaining Core Business While Expanding Financial Strategy

DDC continues to operate in the global food sector. Its consumer brands serve markets across Asia and North America. The company sees its Bitcoin strategy as complementary to its existing business. It plans to balance its food portfolio with digital asset holdings.

By combining real-world operations with financial innovation, DDC aims to build a flexible and resilient business model. The firm is positioning itself as a leader in corporate Bitcoin strategy.